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17

Aug

2011

Ask Arie: “I Said What?!”

By admin. Posted in Ask Arie, Image | No Comments »

Q: Ari,I was interviewed for a local music mag and some of my words were distorted and weren’t completely accurate to what I expressed. What should I do? – F1

 

A: [Laughing] This isn’t that uncommon in entertainment journalism. One important fact to remember is 99.9% of all publications bothfree and paid subscriptions have a bottom line and that is the dollar sign.

Why you ask? The higher the readership publications have the more companies will want to advertise in them; bringing more revenue. Cha ching!!!

What attracts people/readers? Drama and excitement so if facts for a general interview aren’t exciting enough the editor or writer might take the liberty of “spicing” it up a bit. And it’s all legal as long as it’s kept as open speculation and not slandering someone’s character.

My advice’s, if you’re not happy with the article/write-up contact the writer and inquire why the edits were made, and they may have a worthy answer for you and of course you always have the option of contacting the editor as well.

But, take heed and think. Was the article actually harmful to you? If not and you’re just not happy because your words weren’t posted verbatim, I would just let it slide and appreciate the free exposure. They could have easily scrapped the entire piece.

You don’t want to start burning unnecessary bridges over minor details.

Good Luck!

Do you have something you’d like to know? Send me an email: contactsaidarie[@]gmail[dot]com and on twitter at: www.twitter.com/leirapr_ceo

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This past Saturday, July 16th, Kiante “The Sneaker Mann” Young held his Penthouse Fashion Show sponsored by American Apparel at The Ohm in NYC.

Besides the breathtaking view of the Big Apple, attendees were treated to a beautiful lineup of models styled in American Apparel’s Fall line by fashion aficionado OJ Williams. Hair and make-up were done by celebrity stylist Gerard Dure, of the Braxton Family Values.

Check out some of the photos and video provided by True Legacy Media and photographer Ricardo Muniz.

Kiante “The Sneaker Mann” Penthouse Fashion Show Presented by American Apparel (Video)

View more pictures by Ricardo Muniz right here.

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13

Apr

2011

Ask Arie “Twitter Me This”

By admin. Posted in Ask Arie, Common Sense, Image | Comments Off

Arie, is twitter an effective way to promote my music? -No name

Yes and no depending on the technique and timing. [laughing] No don’t worry there is no science to twitter promotion. However, the biggest complaint I hear from twits, twitheads, twiggas, twithearts and what-evers is in reference to the numerous links received from artists they don’t know. It’s a fact people don’t like being told by total strangers to click on random links and pressured to become a co-defendant in the retweet spam train.

Reality check!!!! People know when they’re randomly picked for “promo” based on the other “@” contacts bunched together. From personal experience I’m flattered to see my name next to @iamdiddy, @eonline, @unclerush and @barackobama. However, I don’t know them….. and I’m sure as hell they don’t know the person who chose to place us together in some dilapidated twitter blast. In doing this, artists are basically shooting blind, how productive is that? If you don’t take what you do serious, why would anyone else???

So, although twitter is very convenient, like anything else it’s important and most effective to do your due diligence a.k.a. homework and know exactly who you’re sending your music to. You wouldn’t send your hip hop track to a rock station [that would be pointless], twitter is the same way.

My advice, get to know who your fans and followers are and start with them. By working within your ACTUAL network, you’re sharing with people who have interest in you.

Also, FYI for your mental Rolodex there are programs that can be linked with your social networks to send out prearranged material for distribution to YOUR followers in an organized and timely manner. Helping to avoid leaving every-one’s time line looking like your personal promo page and leading to you being blocked or unfollowed.

Good luck!

Do you have a question for me or something you’d like to know? I’m here every week answering your emails on industry how-to’s and important Do’s and Don’ts. Send me an email: contactsaidarie@gmail.com and follow me on twitter at:www.twitter.com/leirapr_ceo

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