Ummm NO! [Laughing] if publicists wanted to book people for non-promotional performances and manage their entire careers, we would be managers….
Although lines can become blurred depending on how hands on your public relations rep may be, normally publicist have nothing to do with getting you booked for concerts, music collaborations and other back office business, these are the responsibilities of your manager.
A publicist’s duties vary from client to client but typical representation may include but not limited to:
- Get positive press coverage for his/her client
- Pitch and handle all interview requests
- Organize press tours
- Network with journalists and bloggers
- Event RSVP
- Build awareness of talent via print, radio and online social sites
*These are just a few of many general responsibilities
If done the right way in conjunction with a well-organized marketing campaign along with client/ management participation you should gain that much needed exposure making it easier for your MANAGER to book you for shows etc. There’s no one thing or person that works better then another when it comes to building a successful career in entertainment. Everyone must do their part.
Good Luck!
Do you have something you’d like to know? Send me an email: contactsaidarie[@]gmail[dot]com and on twitter at: www.twitter.com/leirapr_ceo
Q: Ari,I was interviewed for a local music mag and some of my words were distorted and weren’t completely accurate to what I expressed. What should I do? – F1
A: [Laughing] This isn’t that uncommon in entertainment journalism. One important fact to remember is 99.9% of all publications bothfree and paid subscriptions have a bottom line and that is the dollar sign.
Why you ask? The higher the readership publications have the more companies will want to advertise in them; bringing more revenue. Cha ching!!!
What attracts people/readers? Drama and excitement so if facts for a general interview aren’t exciting enough the editor or writer might take the liberty of “spicing” it up a bit. And it’s all legal as long as it’s kept as open speculation and not slandering someone’s character.
My advice’s, if you’re not happy with the article/write-up contact the writer and inquire why the edits were made, and they may have a worthy answer for you and of course you always have the option of contacting the editor as well.
But, take heed and think. Was the article actually harmful to you? If not and you’re just not happy because your words weren’t posted verbatim, I would just let it slide and appreciate the free exposure. They could have easily scrapped the entire piece.
You don’t want to start burning unnecessary bridges over minor details.
Good Luck!
Do you have something you’d like to know? Send me an email: contactsaidarie[@]gmail[dot]com and on twitter at: www.twitter.com/leirapr_ceo
Question: I saw what you were talking about on a website. I want to ask if you have any suggestions on good spots to book shows paid and unpaid for an artist I’m working with? - GMoney
Answer: [Laughing] if there was a list of just that, wouldn’t all of our jobs be that much easier?…. I suggest starting local and connect with establishments catering to the artist genre you represent and see if they host reputable showcases, open mics, concerts etc. that your client can participate in. Performing at these types of events will help build a physical buzz and brand development while putting you in the company of like-minded people to network with.
It’s also good to look into regional and national music conferences that offer opportunities for indie talent to perform. Some of the larger more established conferences offer infinite opportunities for emerging artists. Google & due diligence will provide you with these events.
Regardless whatever avenue you choose booking shows for emerging indie talent is a full time job that takes the ability to properly network with the right people. If all else fails look into retaining a reputable booking agent.
Good Luck!
Do you have something you’d like to know? Send me an email: contactsaidarie[@]gmail[dot]com and follow me on twitter at: www.twitter.com/leirapr_ceo
